# LinkedIn Scheduling Tools: 9 Options Compared

> What each tool is really built for, when LinkedIn's free scheduler is enough, and the difference between scheduling posts and scheduling conversations.

By [Thomas Bonfils](https://getsendable.io/authors/thomas-bonfils) · Published 2026-09-09 · Updated 2026-10-21 · Source: https://getsendable.io/resources/linkedin-scheduling-tool

If you only need to write a post today and publish it Tuesday at 9am, you do not need a LinkedIn scheduling tool at all: LinkedIn schedules posts natively, from the composer, for free. A paid tool earns its price when you plan weeks ahead, publish to more than one network, work with someone who reviews your drafts, or want analytics LinkedIn does not show you.

There is a second thing people mean by this phrase, and search results mix the two badly. Some people want to schedule posts. Others want to schedule outreach: invitations and follow up messages going out on a timetable. Those are different products, and buying the wrong one wastes a month.

Below: both families, nine tools, what each one is really for, and the honest reason to skip most of them.

**A note on prices.** Every price below comes from the vendor's official pricing page, checked in October 2026, in the vendor's own currency. It is the entry price of the cheapest paid plan unless noted. These change often: open the pricing page before you commit.

## The list at a glance

| # | Tool | Family | Built for | Price (October 2026) |
| --- | --- | --- | --- | --- |
| 1 | Sendable | Outreach scheduling | Founders sending LinkedIn sequences on buying signals | $59 per LinkedIn account per month, or $590 per year |
| 2 | LinkedIn native scheduler | Post scheduling | Anyone who just wants the post out on Tuesday | Free |
| 3 | Buffer | Post scheduling | Solo creators posting to several networks | Free for 3 channels; Essentials 5 USD per channel per month, billed yearly |
| 4 | Publer | Post scheduling | People who batch a month of content at once | Free plan; Professional from 5 USD per month for one social account |
| 5 | Metricool | Post scheduling | Posting plus reporting in one place | Free plan without LinkedIn; Starter from 20 USD per month, billed yearly |
| 6 | Hootsuite | Post scheduling | Teams with approval steps and many accounts | From 99 USD per user per month (Standard) |
| 7 | Taplio | Post scheduling | LinkedIn only personal branding | From 39 USD per month (Starter), 32 USD billed yearly |
| 8 | AuthoredUp | Post scheduling | Writers who care about formatting and previews | 19.95 USD per month (Individual) |
| 9 | Supergrow | Post scheduling | Solo creators who want writing help | 39 USD per month (Pro), 31 USD billed yearly |

## Scheduling conversations, not posts

Start here, because half the people searching for a LinkedIn scheduling tool are actually trying to solve this one and end up buying a post scheduler by mistake.

### 1. Sendable

Full disclosure: this is the product I am building with my cofounder, and I put it first on my own list, so treat what follows as a description and not a verdict.

Sendable schedules outreach on LinkedIn rather than content. It picks up where your posts stop: it collects the people who react to or comment on your posts, vote on your polls, subscribe to your newsletter or view your profile (that one needs LinkedIn Premium), and it also watches signals that have nothing to do with content, such as job postings, job changes and attendees of your LinkedIn events. Each person is checked by AI against the customer you describe, and the ones who fit go into a LinkedIn sequence you build in a visual editor: invitation, delays, messages, a condition on whether the person accepted, and a stop as soon as they reply. Every reply, from any of your connected accounts, ends up in a single inbox. The messages are yours to write, and so are the answers.

**Price (October 2026):** $59 per connected LinkedIn account per month, or $590 per account per year, with no tiers: one account or fifteen, same price each.

What it is not for: **Sendable does not schedule posts.** If your job today is a content calendar, nothing in the sections below is replaced by it, and you should skip to the free options. It does not send email either, only LinkedIn. If outreach is what you came for, you can try it with a [7-day free trial](https://app.getsendable.io/signup-free), or read how [Sendable turns LinkedIn engagement and buying signals into conversations](https://getsendable.io/) first.

If outreach scheduling is what you were looking for, the tools that compete with us on it are compared in [Gojiberry alternatives](https://getsendable.io/resources/gojiberry-alternatives), and the way the two halves fit together is in [outbound sales automation](https://getsendable.io/resources/outbound-sales-automation).

## The free options

### 2. LinkedIn's native scheduler

The default answer, and the one most listicles bury because it pays nobody. LinkedIn lets you schedule from the share box: write the post, use the clock icon, pick a date and time, and it publishes without you. LinkedIn documents the steps and the limits on its help page for [scheduling posts](https://www.linkedin.com/help/linkedin/answer/a1347212), including the window you can schedule inside and the post types that are not supported. Company pages have [their own equivalent](https://www.linkedin.com/help/linkedin/answer/a1419179).

**Use it if:** you post to LinkedIn only, you write posts one at a time, and nobody has to approve them.

**Outgrow it when:** you want a calendar view of the next three weeks, you publish to other networks too, or you need someone to review drafts before they go out.

It is also the only option on this page with no third party product sitting between you and your account, which counts for something given how LinkedIn treats [prohibited software and extensions](https://www.linkedin.com/help/linkedin/answer/a1341387).

### 3. Buffer

The long standing simple option, and the one I recommend most often to founders who post on two or three networks. Buffer is a queue: you set posting slots, you drop content in, it goes out in order. Its free plan is why it turns up in every "free LinkedIn scheduling tool" list: up to 3 channels, with 10 scheduled posts per channel at a time.

**Price (October 2026):** free for up to 3 channels; Essentials at 5 USD per channel per month and Team at 10 USD per channel per month, both billed yearly (60 and 120 USD per channel per year).

**Use it if:** you want a calendar and a queue, without learning a suite.

**Skip it if:** you need LinkedIn specific formatting, carousels or per post analytics beyond the basics.

## Multi network schedulers

These treat LinkedIn as one channel among several. Good if LinkedIn is not your only network, weaker on the details that only matter on LinkedIn.

### 4. Publer

Aimed at people who batch. Bulk scheduling, recycling of evergreen posts, and a workspace model that suits someone managing accounts for more than one brand. The strength is volume handling rather than LinkedIn craft.

**Price (October 2026):** a free plan with 3 social accounts and 10 scheduled posts per account; Professional from 5 USD per month and Business from 10 USD per month for one social account, with the price rising per account added and 20% off on yearly billing.

**Use it if:** you plan a month of content in one sitting across several accounts.

### 5. Metricool

Scheduling and reporting in the same product, which is its whole argument. If the weekly job is "publish, then send someone a report", doing both in one tool removes a step.

**Price (October 2026):** the free plan does not connect LinkedIn, so for this use the entry point is Starter, from 20 USD per month billed yearly for up to 5 brands. Advanced, with team management and post approval, starts at 53 USD per month billed yearly.

**Use it if:** the reporting matters as much as the publishing.

**Skip it if:** you only need the calendar. You are paying for the analytics half.

### 6. Hootsuite

The enterprise end of this list. Many accounts, roles, approval workflows, and the integrations a marketing department asks for. For a founder posting three times a week it is more product than the job needs, and it is priced for the department it was built for.

**Price (October 2026):** Standard from 99 USD per user per month, Professional from 199 USD and Advanced from 399 USD, Enterprise on quote. There is a 14-day free trial.

**Use it if:** posts have to be approved by someone before they go out, or you manage many branded accounts.

## LinkedIn only tools

These do less, on one network, and know that network better. This is usually the right trade if LinkedIn is where your buyers are.

### 7. Taplio

Built for personal branding on LinkedIn. Scheduling sits alongside content inspiration, drafting help and analytics, aimed at people trying to grow an audience rather than teams pushing announcements.

**Price (October 2026):** Starter at 39 USD per month (32 USD billed yearly), Growth at 69 USD (49 USD yearly), Pro at 199 USD (149 USD yearly), with a 7-day free trial.

**Use it if:** LinkedIn is your main channel and you are building a personal audience.

**Skip it if:** you post from a company page more than from your own profile.

### 8. AuthoredUp

The writer's option. It works around the composer to solve the things that annoy people who post often: how the text will actually look once LinkedIn renders it, where the "see more" cut falls, saved snippets, and post by post performance.

**Price (October 2026):** Individual at 19.95 USD per month (199.50 USD per year), Business at 14.95 USD per profile per month, with a free trial and no card required.

**Use it if:** you already post consistently and you want the writing and the formatting to get better.

**Skip it if:** you have not published regularly yet. Formatting is not the reason.

### 9. Supergrow

The newer end of the LinkedIn only group, built around writing assistance plus scheduling for solo creators. Useful if the blocker is the blank page rather than the calendar, with the usual caveat: assistance that writes the whole post for you produces posts that read like it.

**Price (October 2026):** Pro at 39 USD per month (31 USD billed yearly), Teams at 199 USD per month, with a 7-day free trial and no permanent free plan.

**Use it if:** you want help drafting and a queue in the same tool.

## The four things actually worth paying for

Every tool on this list schedules a post. That part is solved and free. Four features are the real reasons to pay, and knowing which one you need tells you which half of the list to read.

**A calendar you plan in.** The native scheduler shows you a list of what is queued. It does not show you that you have three posts on the same theme next week and nothing the week after. If you plan content rather than write it the night before, the calendar view is the feature you are buying.

**Preview and formatting.** LinkedIn renders text in ways that surprise people: line breaks collapse, the "see more" cut lands mid sentence, and a post that looked fine in a document looks cramped in the feed. Seeing the rendered version before you commit saves a post a week.

**Approvals and multiple hands.** The moment a second person writes or signs off on posts, sending drafts over chat stops working. Roles, a review step, and a record of who approved what are worth real money to a team and nothing at all to a solo founder.

**Analytics you can compare over time.** LinkedIn shows per post numbers and a rolling window. It does not make it easy to ask which format worked best over six months. Tools that keep your history answer that question, which is the only analytics question worth asking.

If none of those four describes your week, you have your answer: stay on the native scheduler and spend the money on something else.

## How to choose in five minutes

Answer three questions in order and the list collapses.

| Question | If yes | If no |
| --- | --- | --- |
| Do I want to schedule outreach, not content? | Look at outreach tools, none of the schedulers do this | Continue |
| Do I post to LinkedIn only? | LinkedIn native, or a LinkedIn only tool | A multi network scheduler |
| Does anyone review my posts before they publish? | A tool with approval steps | The free options are enough |

Most founders end at "LinkedIn native is enough, for now". That is a fine place to end. The scheduler is not what makes the posts work.

## What no scheduling tool will do for you

Three things people expect from these tools and never get.

**Reach.** Scheduling changes when a post goes out, not how many people see it. If your posts get 200 views today, they will get 200 views on a schedule.

**A point of view.** The tools that draft for you produce competent, forgettable text. The posts that work in B2B contain something only you know: a number from your own operation, a decision you regret, a specific objection you keep hearing.

**Pipeline.** This is the big one. A person who reads your post and thinks "we have that problem" does nothing next unless you start a conversation. Publishing creates attention. Someone has to act on it, which is why content and outreach end up in the same week's work: post about the problem, then talk to the people who engaged with it.

The people who comment on your post are one of the clearest [buying signals on LinkedIn](https://getsendable.io/resources/identify-buying-signals): they raised their hand in public. Two free or cheap ways to act on it. You can [export everyone who commented on a post](https://getsendable.io/tools/linkedin-comment-exporter) to a spreadsheet and write to them yourself. And if the post offers a resource in exchange for a comment, [LinkedIn lead magnet automation](https://getsendable.io/linkedin-lead-magnet-automation) sends it to every commenter for you. Beyond your own posts, the tools that watch engagement and other signals across LinkedIn are compared in [buying signals software](https://getsendable.io/resources/buying-signals-software).

Writing about the terms your buyers actually search is the part I cover in [buyer keywords](https://getsendable.io/resources/buyer-keywords).

## FAQ

### What is the best LinkedIn scheduling tool?

For most people, LinkedIn's own scheduler, because it is free, built in, and enough for one network and one author. A paid tool becomes worth it when you publish to several networks, plan weeks ahead in a calendar, need approvals before posts go out, or want analytics LinkedIn does not give you.

### Is there a free LinkedIn scheduling tool?

Yes. LinkedIn schedules posts natively at no cost from the share box, for both personal profiles and company pages. Several third party tools also keep a free tier, usually limited by number of accounts and posts in the queue: in October 2026, Buffer's free plan covers 3 channels with 10 scheduled posts per channel, and Publer's covers 3 social accounts with 10 scheduled posts each. Metricool's free plan does not connect LinkedIn.

### Can I schedule LinkedIn posts without a third party tool?

Yes. Write the post in the share box, click the clock icon, pick a date and time, then confirm. LinkedIn shows your scheduled posts in one place so you can edit or delete them before they publish. A few post types, including events and jobs, cannot be scheduled this way.

### What is the difference between a LinkedIn content planner and a post scheduler?

A scheduler publishes at a chosen time. A content planner adds the layer before that: a calendar of topics, drafts in progress, and often approval steps. Most paid tools sell both together. If your problem is remembering to post rather than deciding what to post, a scheduler alone is enough.

### Do LinkedIn scheduling tools risk my account?

Scheduling posts through official integrations is the low risk end of LinkedIn tooling, unlike tools that automate connection requests or scrape profiles, which LinkedIn's help pages list as prohibited. No vendor can promise you an outcome on account standing. Prefer tools that publish through LinkedIn's own API rather than browser extensions acting as you.